Hawaii Broadband Mapping & SEO

A website can be a powerful marketing tool for your company in Hawaii. The bigger challenge is to design a website that is not only informative but also provides seamless navigation and looks aesthetically appealing to the visitors. Before you sit down to start designing a website, it is important to have a clear understanding of the purpose of the site. Some companies approach web design by hiring professionals or outsourcing work. However, if you want your business to stand out from the rest, it would be advisable to do it yourself. In this article, we will help you simplify some key elements in designing a successful website that leads to increased revenue.  You can also learn more about the process, and get help from a professional web designer in Honolulu at https://golomarketing.com

First thing first – What’s Your Business Model?

When designing a website, it’s important to understand your business model. Different businesses models require different approaches in web design. For example, if your business is based on lead generation like an Insurance Company, you would want visitors coming to your site looking for information about various insurance plans or policies. You will need traffic that stays longer on the site and browses through various pages before they contact for any services. If you are selling goods directly off of your website (E-commerce), creating online catalogs with specifications, pricing and product images along with purchasing options will be very helpful in generating sales.

Once you know what type of companies you are targeting; create a basic layout of the home page which includes elements like company logo, navigation bar with links to important pages, search engine friendly tags, drop-down menus on the navigation bar, social media profiles like Facebook and Twitter, etc.

Second Step – Choose the right technology

It is advisable to use CMS (Content Management System) based web design for business sites. A CMS enables you to easily add content on the website for different users without involving code writing skills or hiring an expensive developer. WordPress is one of the world’s most popular open-source platforms which offers various themes and plugins for free while Joomla is another alternative worth considering with lots of features available in the free version. For highly customized websites featuring extensive catalogs, it is better to hire a professional developer to code the website using HTML5 coding language.

CSS3 makes your designs look sleek by enabling you to add special effects like shadows, gradients, and rounded corners without the use of images.

In case you are considering using Flash for your web design, keep in mind that search engine crawlers don’t recognize flash elements which makes it difficult for them to index a webpage. This can significantly affect how content is ranked on search engines.

Third Step – Create Navigation Menu

The navigation menu gives visitors an idea of what’s on offer on your website. It should be simple, short, and easy to get around from anywhere on the website. For simpler home page designs with fewer categories or pages, a horizontal navigation bar would do just fine while if you have multiple categories under different headings then vertical menus are more appropriate. Remember to include drop-down menus on the same bar for categories with multiple subcategories. A website with a high level of content will require a multi menu navigation bar on top.

Use easy-to-remember links for your social media profiles so that visitors can click on them directly from the website. Make sure you have links on every page of the site back to the home page so that visitors always know where they are. When you provide multiple ways for visitors to contact you, use clearly visible buttons instead of links in order to increase conversions.

Fourth Step – Design Home Page

The most important part of any online business is its homepage which makes it very critical while designing web pages. A professional looking design coupled with informative content will convince new viewers to bookmark your website resulting in increased traffic and better brand recognition over time. Try using minimal graphics and images and make sure all the above mentioned features like drop down menus, social media profiles, contact buttons, etc. are visible on all web pages to increase conversions.

Fifth Step- Testing

After you are done with designing the website, it is very important to test all web pages so that there are no broken tags or links on the home page. Test if your websites load properly and look good in various screen resolutions before launching it on the internet so that you can fix issues related to color settings, text size etc. If your website is not accessible on mobile phones or tablets then you may lose customer base who prefer surfing content through their handheld devices. A user friendly layout will ensure more visitors stay longer on your site resulting in higher conversions.

Conclusion:

A professional looking website with the right features will get you higher ROI in the long run so it is advisable to outsource website designing if your budget is low. You can also hire a freelancer or an agency based on hourly rates or a fixed price basis depending upon your requirements and budget limitations.

It all boils down to how well you present your business information through your website which makes it vital for every online business owner to have a good designed website regardless of their size, location or market presence.

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Hawaii Broadband Internet And How It Has Continued To Change The Hawaiian Island Over The Years

Are you old enough to remember dial up Internet? If not, you have certainly heard the stories. The sounds were quite irritating, and you had to wait to be connected to the web. It was a slow connection to boot. In Honolulu, we live in the age of data, the Information Age, and Broadband connectivity has long been established. But not every Broadband connection is cut out for keeping up with this media rich world.

How fast is your Internet connection in Hawaii?

Sites have all kinds of media to load, and then there are those subscription services. To be sure, Broadband technology is keeping up with the times, but a connection that allows you to do everything is going to cost a pretty penny. In this day and age, you would think that the best Internet connection would be made to be more affordable for everyone.

One day we will get there, but let’s digress because in all of its forms, broadband has its many advantages. First, with high speed Internet, you’re always connected. Furthermore, while the best connections are costly, Hawaii Broadband Internet is a fixed price service. That said, when you take a good look back at the olden days and dial up Internet, Broadband is actually rather budget friendly.

You can also share your connection. That is another advantage to high-speed Internet. Of course, you can choose not to share your connection as well. Yet it does at least help to share the bandwidth with the rest of your household, and wirelessly to boot. You don’t necessarily have to open your Internet connection to the public, and most people don’t for security reasons.

How many devices do you have in your home in Honolulu?

When you total them up, you’re likely to be surprised at the count. Are you transitioning to a smart home? If so, then you are familiar with the Internet of Things and home automation. Technology is certainly pushing towards growth when it comes to making better connections available to the general public. But again, its speed isn’t the issue. It’s about the price and what’s made available to the general public.

Another advantage to Broadband is the fact that it more easily facilitates working remotely. With the Internet connections available these days, more companies are willing to offer professionals the chance to work remotely. This is especially true when it comes to people splitting time between working at the office and working from home.

Oahu Broadband connections provide easy access to educational tools via online resources, too. This is great for students of all ages, and it’s a big step forward concerning having access to the best information at your fingertips. These strong connections have also brought us the best in multimedia, including improved gaming experiences and all kinds of great entertainment.

Cheap telecom has also been made available, which can replace analog landlines. Think about the other innovations that have been made over the years thanks to broadband, including online banking and online shopping. What’s next when it comes to Broadband high speed Internet and what it allows users to do?

Everyone in Honolulu, including Google, likes fast loading websites and as we enter 2020 the search engine giant is going to continue to give favorable rankings to fast sites. The consensus in the field is that the maximum acceptable loading time for an eCommerce website is two seconds, but for the best rankings with Google, you should aim for less than 0.5 seconds. This means if you host your business website on in-house servers, the importance of fast broadband access for Hawaii SEO has never been higher. You need to ensure you have a business broadband provider that offers super-fast upload and download speeds, 99.99% uptime, and unlimited monthly bandwidth allowances.

Site speed has been a critical ranking factor for years and it is one that you need to pay a lot of attention to when it comes to on-page SEO. Google hasn’t set a specific threshold for how fast a website should load, so you are going to have to start analyzing your competitors’ sites to see if your SERP position is being penalized because of slower loading webpages.

You have to remember that a slow loading site can result in a high bounce rate, as today’s internet users are more impatient than ever. And, since bounce rate is also a core SERP ranking factor, improving your site’s speed can give your pages a boost in two crucial Honolulu SEO areas.

A fast website provides a good user experience (UX) and can lead to higher conversion ratios. As Google continues to talk about the importance of UX for top SERP rankings, making sure your website provide a great UX should be a top priority in 2020.

If you can’t afford fast broadband access for SEO in Honolulu, you should consider moving your website to a professional remote web host. You don’t want to lose out on the top positions for lucrative keywords on SERPs because of a slow loading website. When looking for a web host, be sure to consider CDN hosting options, especially if you are looking to rank highly on a worldwide basis.

In addition to switching to a high-speed web host or upgrading your business’s broadband, there are other things you might need to do to improve website loading time. Optimizing website code, for example, can decrease page loading times. Reducing the number of images and videos on each page can also improve loading times.

Instead of thinking of site speed as a crucial ranking factor, you need to start seeing a slow site as a negative SERP ranking factor. This is because once your site has reached a certain threshold, further micro incremental improvements to speed are unlikely to impact SERP positions as much as other ranking factors.

Some of the other Honolulu SEO ranking factors you need to work on increase website security, keyword density, mobile-friendliness, URL authority, domain age, user experience (UX), meta tags, content, and much more. It’s also likely that Google will announce further updates to it’s ranking algorithm in the coming months that could significantly change the world of SEO in 2020.

Hawaii Broadband SEO is the terminology that refers to high-speed-access over the internet.  It is much faster than analog or ISDN services.  The signals never turn off which provides for continuous and more efficient online access.

The effects of fast broadband access can be directly related to online website rankings due to the minimal “wait” periods for sites to load when a customer visits your website.  In regards to Honolulu SEO (Search Engine Optimization), this is a very important factor that leads to a much better user experience.  Google rewards this type of optimization strategy by higher ranking.